Taylor's Library

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Scoring points : how Tesco is winning customer loyalty / Clive Humby and Terry Hunt, with Tim Phillips.

by Humby, Clive | Hunt, Terry, 1955- | Phillips, Tim, 1967-.

Publisher: Sterling, VA : Kogan Page, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 HUM] (1).
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The ultimate CRC handbook : strategies and concepts for building enduring customer loyalty and profitability / John G. Freeland, editor

by Freeland, John G.

Publisher: New York, N.Y. : McGraw-Hill, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 ULT] (1).
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The ten demandments : rules to live by in the age of the demanding consumer / Kelly Mooney with Laura Bergheim

by Mooney, Kelly | Bergheim, Laura, 1962- [(j.a.)].

Publisher: [N.Y.] : McGraw-Hill, c2002Availability: Items available for loan: TC External Storage [Call number: 658.812 MOO] (1).
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Loyalty myths : hyped strategies that will put you out of business - and proven tactics that really work / Timothy L. Keiningham... [et al.].

by Keiningham, Timothy L.

Publisher: Hoboken, N.J. : John Wiley, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8343 LOY] (1).
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Service magic : the art of amazing your customers / Ron Zemke and Chip Bell.

by Zemke, Ron | Bell, Chip R [(j.a.)].

Publisher: [Chicago] : Dearborn Trade Pub., c2003Availability: Items available for loan: TC External Storage [Call number: 658.812 ZEM] (1).
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Secret service [electronic resource] : hidden systems that deliver unforgettable customer service / John R. DiJulius III ; foreword by Bill Capodagli and Lynn Jackson.

by DiJulius, John R, 1964- | ebrary, Inc.

Publisher: New York : American Management Association, c2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8/12] (1).
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Customer loyalty programmes and clubs [electronic resource] / Stephan A. Butscher.

by Butscher, Stephan A | Butscher, Stephan A. Customer clubs and loyalty programmes | ebrary, Inc.

Edition: 2nd ed.Publisher: Aldershot, England ; Burlington, VT : Gower, c2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8/12] (1).
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The ultimate question 2.0 : how net promoter companies thrive in a customer-driven world / Fred Reichheld with Rob Markey.

by Reichheld, Frederick F | Markey, Rob | Reichheld, Frederick F. Ultimate question.

Edition: Rev. and expanded ed.Publisher: Boston, Mass. : Harvard Business Review Press, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 REI 2011] (1).
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Customer share marketing : how the world's great marketers unlock profits from customer loyalty / Tom Osenton.

by Osenton, Tom.

Publisher: Upper Saddle River, N.J. : Financial Times Prentice Hall, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 OSE] (1).
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Jeffrey Gitomer's little red book of sales answers / Jeffrey H. Gitomer.

by Gitomer, Jeffrey H.

Publisher: New Jersey : Prentice Hall, c2005Other title: Little red book of sales answers.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.85 GIT] (1).
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Game-based marketing : inspire customer loyalty through rewards, challenges, and contests / Gabe Zichermann and Joselin Linder.

by Zichermann, Gabe, 1974- | Linder, Joselin.

Publisher: Hoboken, N.J. : Wiley, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.812 ZIC 2010] (1).
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Passion brands : why some brands are just gotta have, drive all night for and tell all your friends about / Kate Newlin.

by Newlin, Kate.

Publisher: Amherst, N.Y. : Prometheus Books, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 NEW 2009] (1).
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Customer winback [electronic resource] : how to recapture lost customers and keep them loyal / Jill Griffin and Michael W. Lowenstein ; foreword by Don Peppers and Martha Rogers.

by Griffin, Jill | Lowenstein, Michael W, 1942- | ebrary, Inc.

Edition: 1st ed.Publisher: San Francisco : Jossey-Bass, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8/12] (1).
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No cover image available
Scoring points [electronic resource] : how Tesco is winning customer loyalty / Clive Humby and Terry Hunt, with Tim Phillips.

by Humby, Clive | Hunt, Terry, 1955- | Phillips, Tim, 1967- | ebrary, Inc.

Publisher: Sterling, VA : Kogan Page, c2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 658.8/12] (1).
Place hold
Game-based marketing [electronic resource] : inspire customer loyalty through rewards, challenges, and contests / Gabe Zichermann and Joselin Linder.

by Zichermann, Gabe, 1974- | Linder, Joselin.

Publisher: Hoboken, N.J. : Wiley, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/12] (1).