|
|
|
The complete guide to special event management : business insights, financial advice, and successful strategies from Ernst & Young, advisors to the Olympics, the Emmy Awards, and the PGA Tour / Ernst & Young, Dwight W. Catherwood, Richard L. Van Kirk.
by Catherwood, Dwight W | Van Kirk, Richard L | Ernst & Young. Publisher: New York, NY : John Wiley c1992Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.456 COM 1992]
(3).
|
|
|
|
Marketing : core concepts & applications / William M. Pride ... [et al.]
by Pride, William M, 1942-. Edition: Asia-Pacific edition.Publisher: Milton, Qld. : John Wiley, 2006 [i.e. 2005]Other title: Marketing : core concepts and applications.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 MAR]
(4).
|
|
|
|
Professional practice for interior designers / Christine M. Piotrowski, FASID, IIDA.
by Piotrowski, Christine M, 1947-. Edition: Fifth edition.Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 747.068 PIO 2014]
(2).
|
|
|
|
Marketing research / David A. Aaker ... [et al.].
by Aaker, David A. (David Allen), 1938-. Edition: Pacific Rim ed.Publisher: Milton, Qld. : John Wiley, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 MAR]
(1).
|
|
|
|
Strategic market management / David A. Aaker.
by Aaker, David A. (David Allen), 1938-. Edition: 7th ed.Publisher: Hoboken, NJ : John Wiley, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 AAK]
(2).
|
|
|
|
Marketing research / David A. Aaker, V. Kumar, George S. Day.
by Aaker, David A. (David Allen), 1938- | Kumar, V, 1957- | Day, George S. Edition: 8th ed.Publisher: New York : John Wiley, c2004Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 AAK]
(3).
|
|
|
|
Introducing marketing research / Paul Baines, Bal Chansarkar.
by Baines, Paul, 1973- | Chansarkar, B. A. Publisher: Chichester, West Sussex : John Wiley & Sons Ltd, [2002]Copyright date: ©2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.83 BAI]
(1).
|
|
|
|
The B2B social media book : become a marketing superstar by generating leads with blogging, Linkedln, Twitter, Facebook, e-mail, and more / Kipp Bodnar and Jeffrey L. Cohen.
by Bodnar, Kipp, 1982- | Cohen, Jeffrey L, 1965-. Publisher: Hoboken, N.J. : John Wiley, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 BOD 2012]
(1).
|
|
|
|
Connect : how to use data and digital marketing to create lifetime customers / Lars Birkholm Petersen, Ron Person, Christopher Nash.
by Petersen, Lars Birkholm | Person, Ron, 1948- | Nash, Christopher. Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 PET 2014]
(1).
|
|
|
|
International marketing research / C. Samuel Craig and Susan P. Douglas.
by Craig, C. Samuel | Douglas, Susan P. Edition: 3rd ed.Publisher: Chichester, England : John Wiley, c2005Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.84 CRA]
(2).
|
|
|
|
Beyond viral : how to attract customers, promote your brand, and make money with online video / Kevin H. Nalty.
by Nalty, Kevin H. Publisher: Hoboken, N.J. : John Wiley, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872028546 NAL 2010]
(1).
|
|
|
|
Event marketing : how to successfully promote events, festivals, conventions, and expositions / by Leonard H. Hoyle
by Hoyle, Leonard H. Publisher: New York : John Wiley, [2002]Copyright date: ©2002Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.456 HOY 2002]
(5).
|
|
|
|
Tourism management / David Weaver, Laura Lawton.
by Weaver, David B. (David Bruce) | Lawton, Laura. Edition: 3rd ed.Publisher: Milton, Qld : John Wiley, 2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 338.4791 WEA]
(1).
|
|
|
|
The architect's handbook of professional practice : update 2006 / edited by Joseph A. Demkin.
by Demkin, Joseph A | American Institute of Architects. Publisher: Hoboken, N.J. : John Wiley, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 720.68 ARC]
(2).
|
|
|
|
The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions / John Grant.
by Grant, John, 1964-. Publisher: Chichester, West Sussex, England ; Hoboken, N.J. : John Wiley, c2006Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.827 GRA]
(1).
|
|
|
|
Multi-screen marketing : the seven things you need to know to reach your customers across TVs, computers, tablets, and mobile phones / Natasha Hritzuk, Kelly Jones.
by Hritzuk, Natasha | Jones, Kelly. Copyright date: ©2014Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2014]Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 HRI 2014]
(2).
|
|
|
|
Herd : how to change mass behaviour by harnessing our true nature / Mark Earls.
by Earls, Mark [author.]. Edition: Updated and revised edition.Publisher: Chichester, West Sussex : John Wiley & Sons Ltd, 2009Other title: How to change mass behaviour by harnessing our true nature.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8343 EAR 2009]
(1).
|
|
|
|
Audience : marketing in the age of subscribers, fans & followers / Jeffrey K. Rohrs.
by Rohrs, Jeffrey K. Publisher: Hoboken, New Jersey : John Wiley & Sons, [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.872 ROH 2014]
(1).
|
|
|
|
Mobile advertising : supercharge your brand in the exploding wireless market / Chetan Sharma, Joe Herzog, Victor Melfi.
by Sharma, Chetan | Herzog, Joe | Melfi, Victor. Publisher: Hoboken : John Wiley, c2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 659.144 SHA]
(3).
|
