Home
Advanced search
Results of search for 'se,phr:"Irwin series in marketing"', page 2 of 2

Refine your search

Availability
- Limit to records with available items
Authors
- Alreck, Pamela L. (1)
- Arens, William F. (3)
- Arnould, Eric J. (1)
- Berkowitz, Eric N. (2)
- Best, Roger J. (1)
- Boyd, Harper W. (1)
- Burton, Philip Ward (1)
- Bush, Robert P. (2)
- Cateora, Philip R. (1)
- Churchill, Gilbert A. (1)
- Futrell, Charles (2)
- Hair, Joseph F. (2)
- Hartley, Steven W. (2)
- Johansson, Johny K. (2)
- Kerin, Roger A. (2)
- McCarthy, E. Jerome (2)
- Ortinau, David J. (2)
- Perreault, William D. (3)
- Peter, J. Paul (2)
- Walker, Orville C. (2)
- Show more
- Show less
Item types
- Accompanying Material (Media Resource) (15)
- Accompanying Material(Print) (2)
- Main Collection (35)
- Media Resources (1)
- Reference Collection (1)
- Teaching Resource (2)
- Show more
- Show less
Series
Topics
- Advertising (4)
- Advertising copy (1)
- Boyd, Harper W. (1)
- Brand name products (1)
- Case studies (4)
- Consumer behavior (3)
- Decision making (1)
- Electronic commerce (1)
- Evaluation (1)
- Export marketing (3)
- Handbooks, manuals, etc (1)
- International business enterprises (1)
- Internet marketing (1)
- Management (11)
- Marketing (17)
- Marketing research (2)
- Market surveys (1)
- Sales management (2)
- Selling (2)
- United States (3)
- Show more
- Show less
Holding libraries
- Taylor's Library-TC (2)
- Taylor's Library-TU (36)
- TC External Storage (1)
Home libraries
- Taylor's Library-TC (2)
- Taylor's Library-TU (36)
- TC External Storage (1)
Languages
- English (36)

Your search returned 36 results.

Not what you expected? Check for suggestions

Sort

First
Previous
1
2

Sort results by: Sort by:

Unhighlight Highlight

Select all Clear all

Select titles to:

New list

Results

Image from Google Jackets

Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer. by

Lehmann, Donald R
Winer, Russell S

Series: McGraw-Hill/Irwin series in marketing

Edition: 6th ed., Intl. ed.

Publication details: Boston : McGraw-Hill/Irvin, 2004, c2005

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.802 LEH.

Place hold Save to lists

Image from Google Jackets

Introduction to e-commerce / Jeffrey F. Rayport, Bernard J. Jaworski by

Rayport, Jeffrey F
Jaworski, Bernard J [(j.a.)]

Series: [McGraw-Hill/Irwin series in marketing]

Edition: 2nd ed.

Publication details: Boston, Mass. : McGraw-Hill/Irwin marketspaceU c2004

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.84 RAY.

Place hold Save to lists

Image from Google Jackets

Which ad pulled best? : 40 case histories on how to write and design ads that work / [edited by] Scott C. Purvis, Philip Ward Burton. by

Burton, Philip Ward, 1910-
Purvis, Scott C

Series: McGraw-Hill/Irwin series in marketing

Edition: 9th ed.

Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2003

Other title:

Forty case histories on how to write and design ads that work

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 659.1 WHI.

Place hold Save to lists

Image from Google Jackets

Churchill/Ford/Walker's sales force management / Mark W. Johnston, Greg W. Marshall. by

Johnston, Mark W
Churchill, Gilbert A. Sales force management
Ford, Neil M
Marshall, Greg W
Walker, Orville C

Series: McGraw-Hill/Irwin series in marketing

Edition: 7th ed.

Publication details: Boston : McGraw-Hill/Irwin, 2003

Other title:

Sales force management

Availability: Items available for loan: Taylor's Library-TU (2)Call number: 658.8101 JOH, ...

Place hold Save to lists

Image from Google Jackets

Marketing management : text and cases / Rajiv Lal, John A. Quelch, V. Kasturi Rangan. by

Lal, Rajiv
Quelch, John A
Rangan, V. Kasturi

Series: McGraw-Hill/Irwin series in marketing

Publication details: New York, N.Y. : McGraw-Hill/Irwin, c2005

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.8 LAL.

Place hold Save to lists

Image from Google Jackets

Marketing management : text and cases / Robert J. Dolan by

Dolan, Robert J

Series: McGraw-Hill/Irwin series in marketing

Publication details: New York : Irwin / McGraw-Hill, c2002

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.8 DOL.

Place hold Save to lists

Image from Google Jackets

Fundamentals of selling : [customers for life through service] / Charles M. Futrell. by

Futrell, Charles

Series: McGraw-Hill/Irwin series in marketing

Edition: 9th ed.

Publication details: Boston, Mass. : McGraw-Hill/Irwin, 2006

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.85 FUT.

Place hold Save to lists

Image from Google Jackets

Fundamentals of selling : customers for life through service / Charles M. Futrell. by

Futrell, Charles

Series: McGraw-Hill/Irwin series in marketing

Publication details: Boston, Mass. : McGraw-Hill / Irwin, c2006

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.85 FUT.

Place hold Save to lists

Image from Google Jackets

Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr. by

Dwyer, F. Robert
Tanner, John F

Series: McGraw-Hill/Irwin series in marketing

Edition: 3rd edition.

Availability: No items available.

Save to lists

Image from Google Jackets

The survey research handbook / Pamela L. Alreck, Robert B. Settle. by

Alreck, Pamela L
Settle, Robert B

Series:

Edition: 3rd ed.

Publication details: Boston : McGraw-Hill/Irwin, c2004

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 300.723 ALR.

Place hold Save to lists

Image from Google Jackets

International marketing / Philip R. Cateora, John L. Graham. by

Cateora, Philip R
Graham, John L

Series: McGraw-Hill/Irwin series in marketing

Edition: 12th ed.

Publication details: Boston : McGraw-Hill/Irwin, c2005

Availability: Items available for loan: Taylor's Library-TU (2)Call number: 658.84 CAT, ...

Place hold Save to lists

Image from Google Jackets

Consumers / Eric Arnould, Linda Price, George Zinkhan. by

Arnould, Eric J
Price, Linda
Zinkhan, George M. (George Martin)

Series: McGraw-Hill/Irwin series in marketing

Edition: 2nd edition

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.8342 ARN.

Place hold Save to lists

Image from Google Jackets

Marketing management : a strategic, decision-making approach / Harper W. Boyd, Jr. ... [et al.]. Series: The McGraw-Hill/Irwin series in marketing

Edition: 4th ed.

Publication details: Boston, Mass. : McGraw-Hill, c2002

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.8 MAR.

Place hold Save to lists

Image from Google Jackets

Contemporary advertising / William F. Arens. by

Arens, William F

Series: The McGraw-Hill/Irwin series in marketing

Edition: 8th ed.

Publication details: Boston, Mass. : McGraw-Hill, c2002

Availability: Items available for loan: Taylor's Library-TU (2)Call number: 659.1 ARE, ...

Place hold Save to lists

Image from Google Jackets

Global marketing : foreign entry, local marketing & global management / Johny K. Johansson. by

Johansson, Johny K

Series: The McGraw-Hill/Irwin series in marketing

Edition: 3rd ed.

Publication details: New York, N.Y. : McGraw-Hill/Irwin, c2003

Availability: Items available for loan: Taylor's Library-TU (1)Call number: 658.848 JOH.

Place hold Save to lists

Image from Google Jackets

Principles of advertising & IMC / Tom Duncan. by

Duncan, Tom (Thomas R.)

Series: The McGraw-Hill/Irwin series in marketing

Edition: 2nd ed.

Publication details: Chicago, IL : McGraw-Hill/Irwin, c2005

Other title:

Principles of advertising and IMC

Availability: Items available for loan: Taylor's Library-TU (2)Call number: 658.827 DUN, ...

Place hold Save to lists

First
Previous
1
2

Not finding what you're looking for?

Make an interlibrary loan request

Refine your search

Availability

Authors

Item types

Series

Topics

Holding libraries

Home libraries

Languages

Your search returned 36 results.