Taylor's Library catalog › Results of search for '8897'

Refine your search

Availability
- Showing only available items
- Show all items
Authors
- Hair, Joseph F., (13)
- Keller, Kevin Lane, (10)
- Kotler, Philip. (28)
- Lamb, Charles W. (13)
- McDaniel, Carl, (13)
- Show more
Collections
- Please fill up online form at https://taylorslibrary.taylors.edu.my/services/external_storage1 (10)
Holding libraries
- Taylor's Library - Perpetual(TU) (16)
- Taylor's Library-TC (24)
- Taylor's Library-TU (215)
- TC External Storage (11)
- TU External Storage-LCS (7)
Item types
- Accompanying Material (Media Resource) (7)
- Graduate Collection (23)
- Main Collection (237)
- Reserve Collection (11)
- Teaching Resource (5)
- Show more
Series
- Fast track to succes... (1)
- Irwin/McGraw-Hill se... (4)
- McGraw-Hill/Irwin se... (4)
- The Irwin series in ... (2)
- The practice of mana... (1)
- Show more
Topics
- Customer services (5)
- Marketing (267)
- Marketing. (49)
- Professions (7)
- Strategic planning. (16)
- Show more

		The marketing accountability imperative [electronic resource] : driving superior returns on marketing investments / Michael E. Dunn with Chris Halsall. by Dunn, Michael (Michael Edward) \| Halsall, Chris, 1967-. Edition: 1st ed.Publisher: San Francisco : Jossey-Bass, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).
		Understanding digital marketing [electronic resource] : marketing strategies for engaging the digital generation / Damian Ryan & Calvin Jones. by Ryan, Damian \| Jones, Calvin. Publisher: London ; Philadelphia : Kogan Page, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/72] (1).
		Prove it before you promote it [electronic resource] : how to take the guesswork out of marketing / Steve Cuno. by Cuno, Steve, 1954-. Publisher: Hoboken, N.J. : John Wiley, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/3] (1).
		Brand management 101 : 101 lessons from real-world marketing / Mainak Dhar. by Dhar, Mainak. Publisher: Singapore : John Wiley & Sons (Asia) 2007Other title: Brand management 101 : lessons from real-world marketing.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 DHA] (2). Place hold
		Strategic market management / David A. Aaker, Michael K. Mills. by Aaker, David A. (David Allen), 1938- \| Mills, Michael, K, 1949-. Edition: Pacific Rim ed.Publisher: Milton, Qld. : John Wiley, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 AAK] (1). Place hold
		Scenarios in marketing : from vision to decision / edited by Gill Ringland and Laurie Young. by Ringland, Gill \| Young, Laurie, 1955-. Publisher: Chichester, England ; Hoboken, NJ : Wiley, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 SCE] (1). Place hold
		No cover image available Stand out from the crowd [electronic resource] : secrets to crafting a winning company identity / Jay Lipe. by Lipe, Jay B \| ebrary, Inc. Publisher: Chicago : Kaplan Pub., 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 659.2] (1). Place hold
		What you need to know about marketing / Simon Middleton. by Middleton, Simon, 1958-. Publisher: Chichester : Capstone, 2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MID 2011] (1). Place hold
		Sustainability marketing : a global perspective / Frank Belz and Ken Peattie. by Belz, Frank-Martin \| Peattie, Ken. Publisher: Chichester, West Susses, U.K. ; Hoboken, NJ : John Wiley, 2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 BEL 2009] (1). Place hold
		Principles of marketing / Kotler ... [et al.]. by Kotler, Philip. Edition: 4th ed.Publisher: Frenchs Forest, N.S.W. : Pearson Education Australia, 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PRI] (1). Place hold
		Strategic marketing : an introduction / Tony Proctor. by Proctor, Tony. Edition: 2nd ed.Publisher: London ; New York : Routledge, 2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 PRO 2008] (2). Place hold
		Marketing strategy and competitive positioning / Graham J. Hooley, Nigel F. Piercy, Brigitte Nicolaud. by Hooley, Graham J \| Piercy, Nigel \| Nicolaud, Brigitte. Edition: 4th ed.Publisher: Harlow : FT Prentice Hall, c2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 HOO 2008] (8). Place hold
		Marketing management : an Asian perspective / Philip Kotler ... [et al.] by Kotler, Philip. Edition: 5th ed.Publisher: Singapore : Pearson/Prentice Hall, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 MAR 2009] (4). Place hold
		Mastering the rules of competitive strategy : a resource guide for managers / Norton Paley. by Paley, Norton. Publisher: Boca Raton, FL : Auerbach Publications, c2008Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PAL] (1). Place hold
		Marketing management / Philip Kotler, Kevin Lane Keller. by Kotler, Philip \| Keller, Kevin Lane, 1956-. Edition: 13th edition, international editionPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, [2009]Copyright date: ©2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT 2009] (4). Place hold
		Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr. by Mullins, John W. (John Walker) \| Walker, Orville C. Edition: 7th ed.Publisher: Boston : McGraw-Hill/Irwin, c2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MAR] (1). Place hold
		Marketing : the basics / Karl Moore and Niketh Pareek. by Moore, Karl, 1955- \| Pareek, Niketh. Publisher: London : Routledge, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MOO] (1). Place hold
		Principles of marketing management [electronic resource] / Trinidad Bishop. by Bishop, Trinidad. Edition: 1st ed.Publisher: Delhi : Orange Apple, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8] (1).
		Market-based management : strategies for growing customer value and profitability / Roger J. Best. by Best, Roger J. Edition: 5th ed.Publisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BES] (2). Place hold
		Effective marketing / Peter Hingston. by Hingston, Peter. Publisher: London : Dorling Kindersley, 2001Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 HIN] (1). Place hold

Taylor's Library

Refine your search

Availability

Authors

Collections

Holding libraries

Item types

Series

Topics