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Principles of marketing / Philip Kotler, Gary Armstrong, Anders Parment.

by Kotler, Philip [author.] | Armstrong, Gary (Gary M.) [autho.] | Parment, Anders, 1972- [author.].

Edition: Scandinavian edition.3rd edition.Publisher: Harlow : Pearson Education Limited, 2020Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT 2020] (2).
Marketing 5.0 : technology for humanity / Philip Kotler, Hermawan Kartajaya, Iwan Setiawan.

by Kotler, Philip [author.] | Kartajaya, Hermawan, 1947- [author.] | Setiawan, Iwan [author.].

Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., 2021Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT 2021] (4).
Global marketing : contemporary theory, practice, and cases / Ilan Alon, Eugene Jaffe, Christiane Prange and Donata Vianelli.

by Alon, Ilan [eauthor.] | Jaffe, Eugene D [author.] | Prange, Christiane [author.] | Vianelli, Donata [author.].

Edition: Third edition.Publisher: New York ; London : Routledge, Taylor & Francis Group, 2021Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 ALO 2021] (1).
Marketing for hospitality and tourism.

by Kotler, Philip [author.] | Bowen, John (John T.), 1948- [author.] | Baloglu, Seyhmus [author.] | Morosan, Cristian [author.] | Kotler, Philip. Marketing for hospitality and tourism.

Edition: Eighth edition / Philip Kotler, John T. Bowen, Seyhmus Baloglu ; contributions by Cristian Morosan.Global edition.Publisher: Harlow, England : Pearson Education Limited, [2022]Copyright date: ©2022Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 KOT 2022] (3).
Principles of marketing for a digital age / Tracy L. Tuten.

by Tuten, Tracy L, 1967- [author.].

Edition: 2nd edition.Publisher: Los Angeles : SAGE, [2024]Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 TUT 2024] (2).
Essentials of marketing : a marketing strategy planning approach / Joseph P. Cannon, Ph.D., Colorado State University, William D. Perreault, Jr., Ph.D., University of North Carolina, E. Jerome McCarthy, Ph.D., Michigan State University.

by Cannon, Joseph P. (Assistant professor of marketing) [author.] | Perreault, William D., Jr [author.] | McCarthy, E. Jerome (Edmund Jerome) [author.].

Edition: 18 edition.International student edition.Publisher: New York, NY : McGraw Hill LLC, [2024]Availability: Items available for loan: Taylor's Library-TC [Call number: 658.8 CAN 2024] (1).
Foundations of marketing / William M. Pride, Texas A & M University, O.C. Ferrell, Auburn University.

by Pride, William M, 1942- [author.] | Ferrell, O. C [author.].

Edition: Ninth edition.Publisher: Boston, MA : Cengage, [2022]Availability: Items available for loan: Taylor's Library-TC [Call number: 658.8 PRI 2022] (1).
Principles of marketing.

by Kotler, Philip [author.] | Armstrong, Gary (Gary M.) [author.] | Balasubramanian, Sridhar [author] | Kotler, Philip. Principles of marketing.

Edition: Nineteenth edition / Philip Kotler, Gary Armstrong, Sridhar Balasubramanian.Global edition.Publisher: Harlow, Essex : Pearson Education Limited, [2024]Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT 2024] (3).
Legends in marketing. Naresh K. Malhotra / series editor, Jagdish N. Sheth.

by Malhotra, Naresh K | Sheth, Jagdish N.

Publisher: New Delhi ;Thousand Oaks : SAGE, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.80092 MAL 2011] (9).
Principles & practice of marketing / Jim Blythe.

by Blythe, Jim.

Publisher: London : Thomson Learning, c2006Other title: Principles and practice of marketing.Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BLY] (3). Checked out (1).
The business marketing course : managing in complex networks / David Ford ... [et al.].

by Ford, David, 1944-.

Edition: 2nd ed.Publisher: Chichester : John Wiley, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BUS 2006] (4).
Marketing management and strategy / Peter Doyle.

by Doyle, Peter, 1943 June 23-2003.

Edition: 3rd ed.Publisher: Harlow : Pearson Education, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 DOY] (6). Checked out (1).
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner

by Zeithaml, Valarie A | Bitner, Mary Jo [(j.a.)].

Edition: 3rd ed.Publisher: Boston, Mass. : McGraw-Hill/ Irwin, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 ZEI] (1).
Essentials of marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

by Perreault, William D., Jr.

Edition: 9th ed.Publisher: Boston : Irwin/McGraw-Hill, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PER] (5).
Marketing : concepts and strategies / William M. Pride, O.C. Ferrell

by Pride, William M, 1942- | Ferrell, O. C.

Edition: 12th ed.Publisher: Boston, Mass. : Houghton Mifflin, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PRI] (6).
The business marketing course : managing in complex networks / David Ford ... [et al.]

by Ford, David.

Publisher: Chichester : John Wiley, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 BUS] (3).
Consumer behaviour / Leon Schiffman... [et al.]

by Schiffman, Leon G.

Edition: 3rd ed.Publisher: Frenchs Forest, N.S.W. : Pearson Education Australia, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8342 CON] (7).
Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-.

Edition: 7th editionPublisher: Mason, Ohio : Thomson/South-Western, 2004Copyright date: ©2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LAM] (4).
Marketing : an introduction / Gary Armstrong, Philip Kotler.

by Armstrong, Gary (Gary M.) | Kotler, Philip.

Edition: 7th editionPublisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2005Copyright date: ©2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 ARM] (5).