Taylor's Library

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Services marketing in Asia : a case book / Jochen Wirtz, Christopher Lovelock.

by Wirtz, Jochen | Lovelock, Christopher H.

Publisher: Singapore ; New York : Pearson/Prentice Hall, 2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8095 WIR] (3).
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Market research / Roger Lewis & Roger Trevitt

by Lewis, Roger, 1944 Sept. 27- | Trevitt, Roger [(j.a.)].

Publisher: Cheltenham : Nelson Thornes, 2003Availability: Items available for loan: TC External Storage [Call number: 658.83 LEW] (1).
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Chaotics : the business of managing and marketing in the age of turbulence / Philip Kotler and John A. Caslione.

by Kotler, Philip | Caslione, John A.

Edition: 1st ed.Publisher: New York : American Management Association, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658 KOT 2009] (1).
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Strategic marketing decisions in Global markets / Isobel Doole, Robin Lowe.

by Doole, Isobel | Lowe, Robin, 1945-.

Publisher: Hampshire : Cengage Learning EMEA, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 DOO] (1).
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Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 8th ed.Publisher: Boston, Mass. : McGraw-Hill / Irwin, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PET] (2).
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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research / [edited by] Kelly L. Haws, William O. Bearden, Richard G. Netemeyer.

by Netemeyer, Richard G, 1956- | Haws, Kelly L | Bearden, William O, 1945-. Handbook of marketing scales.

Edition: 3rd ed.Publisher: Los Angeles : SAGE, c2011Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 HAN 2011] (2).
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International marketing : an Asia Pacific focus / Masaaki Kotabe ... [et al.]

by Kotabe, Masaaki.

Publisher: Australia : John Wiley & Sons (Australia), c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 INT] (1).
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Marketing / Roger A. Kerin ... [et al.]

by Kerin, Roger A | Hartley, Steven W | Berkowitz, Eric N.

Edition: 8th ed.Publisher: New York, N.Y. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MAR 2006] (7).
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Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F., Jr, 1944- | Bush, Robert P | Ortinau, David J.

Edition: 4th ed.Publisher: Boston : McGraw-Hill Irwin, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658.83 HAI] (1).
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Marketing express / John Mariotti.

by Mariotti, John L, 1941-.

Publisher: Southern Gate, Chichester, West Sussex, England : Capstone, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 MAR] (1).
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African seed enterprises [electronic resource] : sowing the seeds of food security / edited by Paul Van Mele, Jeffery W. Bentley, Robert G. Guéi.

by Mele, Paul van | Bentley, Jeffery W. (Jeffery Westwood), 1955- | Guei, Robert G | ebrary, Inc.

Publisher: Cambridge, Mass. : Published by the Food and Agriculture Organization of the United Nations and the Africa Rice Center by arrangement with CAB International, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 338.1/7] (1).
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Essentials of marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-.

Edition: 5th ed.Publisher: Mason, OH : Thomson South-Western, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 LAM] (2).
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Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.

by Johansson, Johny K.

Edition: 4th edition.Publisher: Boston : McGraw-Hill Irwin, [2006]Copyright date: ©2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.84 JOH] (4).
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Vegetable production and marketing in Africa [electronic resource] : socio-economic research / edited by Dagmar Mithöfer and Hermann Waibel.

by Mithofer, Dagmar | Waibel, Hermann, 1951- | ebrary, Inc.

Publisher: Cambridge, Mass. : CABI, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: [Call number: 338.1/75096] (1).
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