|
|
Marketing planning and strategy / Subhash C. Jain, George T. Haley.
by Jain, Subhash C, 1942- | Haley, George T. Edition: 8th ed.Publisher: Mason, Ohio : Cengage Learning, c2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 JAI 2009]
(1).
|
|
|
Legends in marketing. Jagdish N. Sheth / set editor, Balaji C. Krishnan.
by Sheth, Jagdish N | Krishnan, Balaji C. Publisher: New Delhi ;Thousand Oaks, Calif. : SAGE, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.80092 SHE 2010]
(8).
|
|
|
The fundamentals of marketing / Edward Russell
by Russell, Edward. Publisher: Lausanne : AVA Academia, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 RUS 2010]
(2).
|
|
|
Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, and Brigitte Nicoulaud.
by Hooley, Graham J | Piercy, Nigel | Nicoulaud, Brigitte. Edition: 5th ed.Publisher: Harlow : Financial Times/Prentice Hall, 2012Other title: Marketing strategy and competitive positioning.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 HOO 2012]
(2).
|
|
|
MM / Iacobucci.
by Iacobucci, Dawn. Publisher: Mason, Ohio : South-Western/Cengage Learning, c2010Availability: Items available for loan: Taylor's Library-TC
[Call number: 658.8 IAC 2010]
(1), TC External Storage
[Call number: 658.8 IAC 2010]
(1).
|
|
|
How to market your business : a practical guide to advertising, PR, selling, and direct and online marketing / Dave Patten.
by Patten, Dave | Patten, Dave. Successful marketing for the small business. Edition: 6th ed.Publisher: London : Kogan Page, 2008Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 PAT 2008]
(1).
|
|
|
Strategic marketing / Todd A. Mooradian, Kurt Matzler, Lawrence J. Ring.
by Mooradian, Todd A | Matzler, Kurt | Ring, Lawrence J. Publisher: Boston, MA : Prentice Hall, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 MOO 2012]
(1).
|
|
|
Marketing for entrepreneurs : concepts and applications for new ventures / Frederick G. Crane.
by Crane, Frederick G. Publisher: Los Angeles, Calif. : SAGE, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 CRA 2010]
(1).
|
|
|
Marketing management : a customer-oriented approach / Kenneth E. Clow, Donald Baack.
by Clow, Kenneth E | Baack, Donald. Publisher: Thousand Oaks, Calif. : SAGE, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 CLO 2010]
(1).
|
|
|
Marketing strategy / edited by John Cadogan.
by Cadogan, John W. (John William), 1968-. Publisher: Los Angeles, Calif. : SAGE, 2009Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 MAR 2009]
(6).
|
|
|
Jay and Jeannie Levinson's startup guide to guerrilla marketing : a simple battle plan for first-time marketers.
by Levinson, Jay Conrad | Levinson, Jeannie | Levinson, Jay Conrad. Guerilla marketing. Publisher: [Irvine, Calif.] : Entrepreneur Press, c2008Other title: Startup guide to guerrilla marketing.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LEV 2008]
(1).
|
|
|
Habit : the 95% of behavior marketers ignore / Neale Martin.
by Martin, Neale, 1957-. Publisher: Upper Saddle River, N.J. : FT Press, 2008Other title: Behavior marketers ignore.Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8342 MAR 2008]
(1).
|
|
|
Essentials of marketing management [electronic resource] / Geoff Lancaster and Lester Massingham.
by Lancaster, Geoffrey, 1938- | Massingham, Lester. Publisher: New York : Routledge, 2011Online access: An electronic book accessible through the World Wide Web; Availability: Items available for reference: Taylor's Library-TU
[Call number: 658.8]
(1).
|
|
|
Marketing strategy / O.C. Ferrell, Michael D. Hartline.
by Ferrell, O. C | Hartline, Michael D. Edition: 5th ed.Publisher: Mason, Ohio : South-Western/Cengage Learning, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 FER 2011]
(1).
|
|
|
Marketing plans : how to package them, how to use them / Malcolm McDonald, Hugh Wilson.
by McDonald, Malcolm | Wilson, Hugh, 1962-. Edition: 7th ed.Publisher: Chichester, West Sussex: Wiley, 2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 MAC 2011]
(6).
|
|
|
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.
by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-. Edition: 11th ed.Publisher: Mason, Ohio : South-Western/Cengage Learning, c2011Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LAM 2011]
(1).
|
|
|
Essentials of marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.
by Lamb, Charles W | Hair, Joseph F., Jr, 1944- | McDaniel, Carl, Jr, 1941-. Edition: Seventh editionPublisher: Mason, OH : South-Western/Cengage Learning [2012]Copyright date: ©2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 LAM 2012]
(2).
|
|
|
Marketing management / Philip Kotler, Kevin Lane Keller.
by Kotler, Philip | Keller, Kevin Lane, 1956-. Edition: 14th [ed.]Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2012Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.8 KOT 2012]
(3).
|
|
|
Marketing management : a relationship approach / Svend Hollensen.
by Hollensen, Svend. Edition: 2nd ed.Publisher: Harlow : Financial Times/Prentice Hall, 2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.812 HOL 2010]
(1).
|
|
|
Marketing planning : strategy, environment and context / Jim Blythe, Phil Megicks.
by Blythe, Jim | Megicks, Phil. Edition: 1st ed.Publisher: Harlow, England : Financial Times/Prentice Hall, c2010Availability: Items available for loan: Taylor's Library-TU
[Call number: 658.802 BLY 2010]
(1).
|