Taylor's Library

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Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer.

by Lehmann, Donald R | Winer, Russell S.

Edition: 6th ed., Intl. ed.Publisher: Boston : McGraw-Hill/Irvin, 2004, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 LEH] (1).
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Strategic marketing / David W. Cravens, Nigel F. Piercy

by Cravens, David W | Piercy, Nigel.

Edition: 8th ed., Int. ed.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 CRA] (5).
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Market driven strategy : processes for creating value / George S. Day ; with a new introduction

by Day, George S.

Publisher: N.Y. : Free Press, c1999Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 DAY] (3).
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Professional practice for interior designers / Christine M. Piotrowski, FASID, IIDA.

by Piotrowski, Christine M, 1947-.

Edition: Fifth edition.Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2014]Copyright date: ©2014Availability: Items available for loan: Taylor's Library-TU [Call number: 747.068 PIO 2014] (2).
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Designing and managing the supply chain: concepts, strategies and case studies / David Simchi-Levi,

by Simchi-Levi, David | Kaminsky, Philip | Simchi-Levi, Edith.

Edition: 2nd ed., Int. ed.Publisher: Boston, Mass. : McGraw Hill, c2003Availability: Items available for loan: Taylor's Library-TU [Call number: 658.5 SIM] (1).
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Marketing strategy and competitive positioning / Graham J. Hooley, John A. Saunders, Nigel F. Piercy.

by Hooley, Graham J | Saunders, John A, 1946- | Piercy, Nigel.

Edition: 3rd ed.Publisher: New York : Financial Times/Prentice Hall, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 HOO] (3).
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Strategic market management / David A. Aaker.

by Aaker, David A. (David Allen), 1938-.

Edition: 7th ed.Publisher: Hoboken, NJ : John Wiley, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 AAK] (2).
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Supply chain management : strategy, planning, and operations / Sunil Chopra, Peter Meindl.

by Chopra, Sunil, 1960- | Meindl, Peter, 1970-.

Edition: 2nd. ed., Int. ed.Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.7 CHO] (1).
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Global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey.

by Jeannet, Jean-Pierre | Hennessey, Hubert D.

Edition: 6th ed.Publisher: Boston, Mass. Houghton Mifflin, c2004Availability: Items available for loan: Taylor's Library-TU [Call number: 658.848 JEA] (3).
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Convention sales and services / Milton T. Astroff, James R. Abbey

by Astroff, Milton T | Abbey, James R.

Publisher: Las Vegas, NV : Waterbury Press, c2002Availability: Items available for loan: Taylor's Library-TU [Call number: 647.940688 AST] (1).
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Successful tourism management Volume 1 / Pran Nath Seth.

by Seth, Pran Nath, 1924-.

Publisher: New Delhi : Sterling , c1997Availability: Items available for loan: Taylor's Library-TU [Call number: 338.479154 SET] (1).
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Asian brand strategy : how Asia builds strong brands / Martin Roll.

by Roll, Martin, 1967-.

Publisher: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827095 ROL] (1).
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The event manager's bible : how to plan and deliver an event / Des Conway.

by Conway, Des.

Edition: 2nd ed.Publisher: Oxford, UK : How To Books, 2006Availability: Items available for loan: Taylor's Library-TU [Call number: 394.2068 CON] (1).
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The ultimate guide to export management [electronic resource] / Thomas A. Cook.

by Cook, Thomas A, 1953-.

Publisher: New York : AMACOM, 2001Other title: Export management.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: Taylor's Library-TU [Call number: 658.8/48] (1).
Brands: meaning and value in media culture / Adam Arvidsson.

by Arvidsson, Adam.

Publisher: London : Routledge, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8343 ARV] (1).
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Marketing management / Philip Kotler, Kevin Keller.

by Kotler, Philip | Keller, Kevin Lane, 1956-.

Edition: Twelfth ed.Publisher: Upper Saddle River, NJ : Pearson Prentice Hall, c2006Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 KOT] (1).
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Wally Olins : the brand handbook / Wally Olins.

by Olins, Wally.

Publisher: London : Thames & Hudson, 2010Availability: Items available for loan: Taylor's Library-TU [Call number: 658.827 OLI 2010] (2).
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Chaotics : the business of managing and marketing in the age of turbulence / Philip Kotler and John A. Caslione.

by Kotler, Philip | Caslione, John A.

Edition: 1st ed.Publisher: New York : American Management Association, c2009Availability: Items available for loan: Taylor's Library-TU [Call number: 658 KOT 2009] (1).
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Strategic marketing decisions in Global markets / Isobel Doole, Robin Lowe.

by Doole, Isobel | Lowe, Robin, 1945-.

Publisher: Hampshire : Cengage Learning EMEA, c2005Availability: Items available for loan: Taylor's Library-TU [Call number: 658.802 DOO] (1).
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Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 8th ed.Publisher: Boston, Mass. : McGraw-Hill / Irwin, c2007Availability: Items available for loan: Taylor's Library-TU [Call number: 658.8 PET] (2).
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